MINI Yours personalisation program launched

MINI has announced an extensive new range of premium options for its Hatch, Coupé, Convertible and Clubman models, with the Countryman being added towards the end of next year. MINI Yours promises a vast catalogue of exclusive paintwork, tattoos, upholsteries and interior trims.

“The sheer number of options available through MINI Yours means customers can tailor-make their MINI using exclusive colours, designs and materials like never before; creating a MINI like no other on the road,” said MINI’s UK Director, Jochen Goller.

Limited edition models such as the MINI Soho, Clubman Hampton and London 2012 edition have now been integrated into the MINI Yours program, with owners selecting as many or as few options as they desire. Additionally, MINI has added a new model, the Avenue, to the range, which comes complete with a special MINI Yours package, including special effect bonnet stripes, 17-inch twin-blade spoke alloys, Satellite Grey Soda Lounge leather upholstery with ‘Soda’ design motif on the seats and leather-trimmed bi-colour multi-function steering wheel.

Finished in either metallic Laguna Green or Highclass Grey, the MINI Avenue package is an extra £4,880 (€ 5,675) on top of a MINI One or One D model, meaning a MINI One D Avenue would set you back £19,360 (€ 22,500). If you think you’ve seen it before, that’s because MINI Japan recently launched it as the Crystal edition.

[Source: MINI]

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