Posted on 31st March, 2008 by Warren M
Filed in Volkswagen | Leave a comment
VW has a new ad campaign, with Max, an immaculate 1964 black Beatle. The Bug plays the part of a TV host that chats to various celebrities, including German supermodel Heidi Klum.
“We’re reintroducing Volkswagen to the world by using a lovable icon that everyone will know and relate to,” says Tim Ellis, VW’s vice president of marketing. “If people look at it and say it’s silly, that’s a good thing,” Ellis says. “There’s so much screaming going on, you have to take a chance and do something odd and silly. You’re gaining their attention and a few moments to get them to stop and think about your brand.”
You can check out the commercial at USA Today.
Posted on 31st March, 2008 by Warren M
Filed in Porsche | 1 Comment
The end is in sight for work on the building site for the new museum for Dr. Ing. h.c. F. Porsche AG, Stuttgart. At present, over 40 different companies with up to 250 tradesmen and specialists are at work at the Porscheplatz. Work is going well according to plan. Wind and weather allowing, the museum should be completed by the end of the year, says Anton Hunger, Publicity and Press Manager for Porsche AG with responsibility for the new museum.
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Posted on 31st March, 2008 by Warren M
Filed in Bugatti | 1 Comment
Bugatti is set to increase production of its Veyron from 85 to 90 units per year. To achieve their targets, the company is considering slicing the summer break from three weeks to just one. The final production figure will remain at 300 cars.
Two years after the first Bugatti Veyron 16.4 was delivered to the first customer, Bugatti Automobiles S.A.S. has delivered 135 cars to proud owners all over the world. The company has - year to date - received 220 confirmed orders for this unique super-sportscar in the space of only two years. And the orders continue to come in at an extremely satisfactory level.
[Source: Autoblog]
Posted on 31st March, 2008 by Warren M
Filed in BMW | Leave a comment
Andrew Frankel has been driving BMW’s M3 Saloon for The Sunday Times. The all-new 2008 M3 Saloon and M3 Coupe that arrived in spring 2008 feature the first V8 in a series-production BMW M3. They also feature driver-adjustable settings for crucial dynamic controls including steering, damping and stability and a sumptuous interior that can be optimized to a driver’s desires.
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Posted on 31st March, 2008 by Warren M
Filed in Volkswagen | Leave a comment
Auto Express is running this photo of the forthcoming full-size SUV from Volkswagen.
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Posted on 31st March, 2008 by Warren M
Filed in BMW | Leave a comment
BMW has decided to stop manufacturing V8 diesel-powered engines, as its six-cylinder units now offer better fuel efficiency and performance.
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Posted on 30th March, 2008 by Warren M
Filed in Audi | Leave a comment
Nothing much to say, except we’re loving this black-rimmed black Audi R8. This Ingolstadt supermodel was spotted outside the Nurburgring Grand Prix circuit at the weekend.
Posted on 30th March, 2008 by Warren M
Filed in BMW, Mercedes | Leave a comment
Mercedes-Benz motorsport boss, Norbert Haug believes that BMW’s F1 team could join the race for wins this season after claiming back-to-back second places in the opening two races.
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Posted on 30th March, 2008 by Warren M
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The guys over at Autocar have had their hands on Alpina’s B3 Convertible. The car is only the third turbocharged model to roll out of the Alpina factory.
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Posted on 29th March, 2008 by Warren M
Filed in Volkswagen | 4 Comments
The RSPCA is investigating Volkswagen’s ‘Singing Dog’ Polo commercial after almost 300 complaints to the Advertising Standards Authority (ASA) suggesting that the dog appears to have been mistreated. The ASA has stated that the commercial does not breach any of its rules.
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Posted on 29th March, 2008 by Warren M
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Independent tests conducted by engineers at the U.S. Department of Energy’s (DOE) Argonne National Laboratory on a BMW Hydrogen 7 Mono-Fuel demonstration vehicle have found that the car’s hydrogen-powered engine surpasses the super-ultra low-emission vehicle (SULEV) level, the most stringent emissions performance standard to date.
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Posted on 29th March, 2008 by Warren M
Filed in Lamborghini | Leave a comment
We’re guessing (hoping) that this is some form of early April fools joke. Within the ‘Merchandising’ section of Lamborghini’s official site, is this rather tasteful sick-bag featuring the company logo. They seem to be permanently out of stock, and we’ve scoured eBay for one (used or unused…) but with no success, so we’re guessing it’s a hoax.
Those crazzzyyy guys…
[Source: Lamborghini]
Posted on 29th March, 2008 by Warren M
Filed in Miscellaneous | Leave a comment
Here’s a promo featuring the beautiful Pagani Zonda F. Power comes courtesy of a 602bhp 7.3-litre AMG Mercedes engine. That’s our excuse for featuring it, and we’re sticking to it!
Posted on 29th March, 2008 by Warren M
Filed in Porsche | Leave a comment
Here’s a new kit from Gemballa for the Porsche 997 Carrera. Based around new skirts, a GT rear wing, and 20-inch ‘Black Magic’ alloys, the GT 380 isn’t the worst looking package we’ve seen, but it’s not far off. Whoever designed those side-skirts, needs congratulating on the success of their taste-bypass operation.
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Posted on 29th March, 2008 by Warren M
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Daimler AG and CS Cargo Group have signed a framework agreement regulating the delivery of 335 Actros trucks in 2008. The agreement also gives CS Cargo Group the option to order a total of 1,500 Mercedes-Benz trucks by 2010.
With this agreement, the Netherlands-based CS Cargo Group will be purchasing only Mercedes-Benz trucks in 2008. Hubertus Troska, Head of Mercedes-Benz Trucks, handed over the first batch of trucks in Wörth today to Tomas Faller, CEO of CS Cargo Group, and Roman Smidbersky, Board of Management member for Sales & Marketing at CS Cargo.
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