Volkswagen & Apple Working On ‘iCar’
Posted 31st August, 2007 in Volkswagen | Leave a comment
Apple and Volkswagen are discussing the possibility of creating an “iCar” which would feature products by the producer of the uber-successful personal music player.
Apple chief executive Steve Jobs and Volkswagen’s chief Martin Winterkorn met several days ago in California, and plan to meet for further discussions, said Hans-Gerd Bode, a spokesman for VW.
There are “scores of ideas”, but few concrete plans at this point, Bode said.
Market experts have estimated that a compact car upgraded with Apple products would be of substantial interest to young target groups, according to German financial magazine Capital.
[Source: MacRumors]
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